Website Ads are Not a Revenue Stream for Startups
Posted by Martin Zwilling on March 11th, 2012
One of the biggest red flags I see in many Internet-related business plans today is advertising as the initial revenue stream, or a key part of it. If challenged, the founder usually cites the Facebook business model (free service to users, revenue from ads), but forgets that Facebook has had several hundred million in funding, and has been profitable only
